Hearted Youtube comments on John Coogan (@JohnCooganPlus) channel.
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As a "semi-professional" photographer with an SLR I was fascinated by this groundbreaking and revolutionary technology. However, implying that the whole technology worked flawlessly from capture to post production, to my chagrin, I couldn't find a range of benefit of use large enough to generate enough revenue.
What types of photography would have benefitted from this technology, pragmatically speaking?
- Macro photography: with a corresponding component in the post production software package focus stacking would have been a breeze with just one single shot.
- 3D reproduction of rooms and spaces: with only two to three shots from different positions and again with the proper software appliance in post production, it could have made possible the creation of 3D virtual reproductions of rooms and spaces. Crime scene investigation would have benefited, as they already use laser scanners on tripods for that. It could possibly also have been of use for architects, archeologists and geologists.
It is doubtful though, that these applications would have generated a healthy enough revenue on their own because I couldn't figure out any groundbreaking use in the consumer sector.
Lytro offered an online platform to share the pictures where users could then pick the focus with the mouse, as demonstrated in the video. Flashy gadged with no long term added value unfortunately.
Later, Lytro tried the movie industry, offering amazing post production options, i.e. the free choice of depth of field, eliminating the necessity of blue/greenscreens and free choice of shutterspeeds. It possibly could have been a less expensive option for the volume that has been created and used in the production of The Mandalorian. Maybe marketing and promotion failed in this sector.
It's a shame.
The idea was brilliant and the base technology was brilliant, lightyears ahead of its time if you forgive me for the pun, but unfortunately it was of little to no use on the market. Even I, as a photographer quickly realised that I wouldn't want to have one because It wasn't rendering conventional photography more or less obsolete.
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@JohnCooganPlus This effect is probably due to a combination of factors, mostly: the audiostream is slightly ahead of the videostream, your face is the only object in focus (the background is blurry), and it seems like you're standing which is slightly unnatural especially if the camera is zoomed in so closely.
Good video btw, you perfectly highlighted why this product is not popular yet, especially your comparison with the iPhone is a good find. I think if they had a wide angle view, and you could just draw/write onto an empty wall in a high resolution, it could fully replace whiteboards/notepads. Just being able to make any wall or even just mid-air space a screen, would be valuable. They wouldn't need to make special software for it, just the ability to use it as a regular (rectangular) screen anywhere. In that case, the magic leap would not be a bad price, it's in the same price range as large and expensive 4K monitors.
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This is a great video! You have tried to be as impartial as possible, unlike the people commenting who have not read their history correctly. Good job on providing your sources. What are the sources of these people? Government-funded TV channels? It is sad to see democracy fading away and people not realizing it. The world was never supposed to be like 1984, it was always going to be like a brave new world, where people are hooked on continuous propaganda that feeds their chimp brain that has not evolved to grasp such a huge amount of information quickly. India and Hinduism were supposed to be lands of freedom, but now we have a single branch of Hinduism, a violent and angry one that starts and ends with ‘jai shree ram’. We have lost our own history, our religion. It was supposed to be diverse, it was supposed to include Vaishnavism, Shaivism, Shaktism, and Smartism. People were supposed to learn from the Bhagavad Gita, not reenact the violence.
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