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Kevin Kennelly
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Comments by "Kevin Kennelly" (@Kevin_Kennelly) on "Appleās Struggle to Survive the IBM PC" video.
I worked for a publishing company in the 80s; We published a group of magazines targeted at computer manufacturers (DEC, IBM, HP). We had an 'art department', as you describe it. People cutting and pasting strips of text into the shape of a printed page. And then along came Adobe with Aldus Page Maker. We bought a Mac and an IBM PC-AT. Installed Pagemaker on both. And sat them down side by side in the Art Department. It took a day to decide. I ended up buying every new Mac that came out. And the SAVINGS were insane. Before you print 250000 copies of the magazine, you have to print ONE copy and have the advertisers approve it. That costs about $6000 per page. Until you can do it yourself. And the big machine that spewed out columns of printed text to be cut/pasted....gets unplugged. And I got to avoid having to support the IBM PC and Windows. Thank you Adobe. I named my son Aldus.
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