Comments by "" (@neutronalchemist3241) on "Italian Vitali 1910 Pistol" video.
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+Adrian Larkins
First, there is brand power. Mauser was very good at selling his products, that were generally good, but sometimes not so exceptional, and the C96 is a sample of the latters.
Second, the C96 was a 1896 design, when semiauto pistols were in their infancy. In 1910 there were many other design to compete with.
Third, concauses. The C96 had not been really a success until WWI (it won contracts only for 7000 guns until then), but the fact that it had been round for 20 years (known design), the fact that Mauser had the capability to deliver them, and the hurry of the war made that the Austrian and German governments ordered 50.000 and 150.000 guns respectively in 1916. At that point the success of the broomhandle was secured, while in 1916, the Vitali 1910 was already a forgotten prototype.
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