Comments by "ncwordman" (@ncwordman) on "The Vaccine Alarmism Has to Stop" video.
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So much today is about PR, sound bites, or the title in a link. If a person can't get the gist of what you're saying, in a sentence or two, then they'll go to someone else, who'll give them what they want. The GOP and conspiracy theories are really good at this. Democrats, scientists, or anyone whose ideas require you to think, are really bad at it; and their ideas aren't really suited for the length and width of a phone screen. Here are some examples of bad PR.
Global Warming: Remember the guy who brought the snowball into Congress? That one move eclipsed everything else. Even today, with the winter storm in Texas, a lot of people dismiss it because of it's title. Changing it to Climate Change only fanned the flames, and was too little, too late.
Defund the Police: A lot of people believe we actually want to give the police no money, at all. I've seen commercials of empty police stations, and a lone answering machine, telling the people that the police can't help, since they received no funding.
I could go on, but I'm already way past the succinctness needed to capture the average modern reader.
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