Comments by "Andy Monaghan" (@229andymon) on "The Electric Viking"
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@mikejones-vd3fg Sentiments that has led to UK going from a manufacturing powerhouse to an underperformer of note.
When I started my first job, in the late 70s, it was with a big firm, but in one of their smaller factories, maybe under 100 employees. I remember being surprised at them having 3 canteens. The fancy one, with white linen and silver service, for around 4-5 senior managers, the next with checked tablecloths etc for around 12-15 middle managers and the the last with plastic chairs and formica tables for the oiks. It symbolised all that was wrong with Brit business - them and us, from top to bottom and in every way possible.
The company concerned went out of business, and I can assure you in no way due to unions or workforce.
Sure - treat your workforce like cattle, or the enemy, or just a necessary evil. It’s the Brit way.
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In Europe (and the US), the car markets are a zero sum game. So, every time a Chinese car is sold there, it’ll mean one less Merc, VW, Renault etc.
While the China market is still rising, that situation is pretty much replicated there too. Same with all other global markets. In the UK, there will be no tariffs against Chinese EVs, so I foresee a happy hunting ground for them there.
The US has raised the drawbridge against them, which will buy them time, at the expense of the US public, but the tariffs imposed by the EU won’t be enough to stop the Chinese invasion destroying much of the European car industry, IMO. What the US does in the longer term - I don’t know, coz, whether they like it or not, ICE is dead car walking.
I can’t see a way out for the Euro auto industry. Anybody got any suggestions?
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@milhad.salihi Sure, I see that, I just get a bit frustrated when I see people routinely default to blaming the workforce for what are clearly management faults.
If you analyse what the difference to the selling price a, say, 10% shop floor wage increase vs a 5% would mean to the selling price of a car you’d be surprised just how incredibly small it is. You then have to ask yourself - are there alternatives to simply adding that cost into the selling price, could not the company cut sky high executive packages, or dividends or try to lower the energy bill, or, heaven forbid, make cars people want to buy?
You have to ask those questions, because you can bet your bottom dollar the management won’t.
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@daviddill5227 I think you’re being overly pessimistic about the rise of EVs. Yes, currently the growth has slowed, and yes, some companies are changing their - I’d say emphasis rather than overall direction, but does that mean EVs won’t ultimately replace ICE? No, I think at most it may delay an inevitability.
In so many ways EVs are (already) simply better than ICE, as steam was to sail, as cars were to horses, and they’re rapidly and consistently improving. Soon I reckon they’ll beat ICE on probably every metric, including price. Leaving only “petrol heads” unconvinced.
Whether you love EVs or hate them, the writing on the wall seems to be saying one thing.
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@CTHN7 Hi, yes I’d agree that seems to be the direction US is going.
However, where will US be after that couple of decades down that road?
The biggest auto market in the world today, by a clear margin, is China, after that you have Europe and US roughly equal with the others much further down the pack.
China will be 100% EV within a decade or 15 years max, so will Europe and I suspect most other of the smaller markets. EV tech will have moved forward in all transport sectors, led, we must assume, by China.
US will be isolated and alone, still making yesterdays tech for its own marooned market, which for a once mighty, profitable and global auto industry, will leave it a shadow of itself.
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@celanian8188 OK, just checked and your description is a bit misleading. Firstly, it’s clear the “sole responsibility” for running VW lies with the Management Board, not the Supervisory Board, however you are correct to say the Supervisory Board appoints and monitors the board, but… it is only “consulted directly” on major decisions, not take them.
If your analysis was correct, then why are the unions threatening to strike over the recent announcements around plant closures, ending of job guarantees and cancelling of wage rises? They could just veto them.
Sorry, but it seems clear who runs VW, and it’s not the unions.
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@celanian8188 I suspect he’s already cleared that with the board, in their consultation role. Even to make the announcement has affected the company significantly.
Wrt your example of wanting to double your wages, I know it’s not a serious analogy, but I think you’re doing unions a general disservice to assume they’d agree to such a proposal if it was clear the effect would indeed be to endanger the company. Their job is a wholistic one to look after the employees best interest (while taking the best interest of the company into consideration), and being made redundant obviously is the opposite of that.
They’re not, unlike what some believe, either stupid or reckless people, just as employers (normally) aren’t either. However, in the case of the legacy auto industry, I’m putting the blame for the invidious position they’re in, which will get far worse, squarely on the shoulders of the employers.
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I can't talk for the rest of Europe but here in Scotland, it doesn't surprise me that sales of BYD are slow (right now) and that's because most people haven't heard of them. As for NIO and Xpeng, I'm not even aware whether they're on sale here or not, if they are, they're invisible That's not a "catastrophic failure", it's to be expected. What would be a catastrophic failure is if that continues.
I attended a major energy exhibition in Glasgow recently and visited the stand of Arnold Clark, one of the biggest car retailers in the country that has just (very) recently started selling BYD in earnest - they had 5 EVs on the stand, 3 of which were Chinese owned - BYD, MG and Polestar. From what I could see, the car getting the most attention was the BMW (also most expensive) but the next was the BYD Atto 3.
Give them a chance to fail before you bury them, Sam... The same situation happened with Japanese and Korean cars - before mass uptake. I don't believe people will happily buy a Korean car, but will refuse to buy a Chinese one.
Are Scots different to other Europeans in this regard? I doubt it.
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@ My tuppenceworth says it’s leadership that controls the direction of companies, including toward liquidation, not the shop floor workers. The media will tell us the shop floor labour cost are *the* determining factor in whether a company can sell cars at the right price. It’s not. Labour costs are actually quite a small portion of overall cost. There’s plenty other ways to cut costs - dividends, director and top management packages, bonuses, profits, dealer margins, cutting energy costs, cutting materials costs etc. But, we never hear about that, eh?
If I look at the situation companies like VW, Ford and Stellantis are in, I see them facing the wall, and I’m putting the blame firmly where it should be - at the boardroom door.
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@choosewisely4722 If H2 were the only zero emission solution for transport I'd be for it. But it isn't, there's a far better one, you don't have to be "so against" something to rank it a bad 2nd out of 2. Why is it 2nd..? well that's a big discussion, which I note many commenters have already described, but suffice to say I just can't see how using energy to power an electrolyser to create H2 to power a fuel cell to power a battery to create motion can ever beat using the same energy to charge a battery for the same motion, but perhaps you can enlighten me on that.
As for the lithium mining/refining cost, that is factored into the price of the vehicle (same as you would need to factor in the cost of the extra energy you'd need to power electrolysers and the many extra components needed for H2 cars), and EVs are generally reducing in price, a trend I believe will continue with many commenters now predicting upcoming price parity of EVs with ICE.
I don't believe we will see every EV battery made from lithium, you forget the global $billions that is currently being poured into battery development and the many advancements we constantly see, such as sodium and solid state. But even if we were somehow confined to lithium (price of which has plummeted recently), I still don't regard that as an insurmountable barrier. The shortage is of refining capacity, rather than lithium itself.
You are correct to point out recent movements in share values, and I'm no stockbroker, but one thing I do know is that share prices, esp of growth stocks, go up and down like a yoyo, if you want to base an argument on that - good luck.
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@ZweiZwolf Actually, while there’s (almost) no indigenous car industry in UK, cars are the number 1 UK exported good. The biggest manufacturers are; Stellantis (Vauxhall), Nissan and JLR (Jaguar Land Rover) - owned by Tata of India. While nowhere near the importance of the German auto industry, it’s still a major employer in UK.
Indeed the example of UK, once a leader in the global auto industry and now a nobody, should serve to remind Americans that no one’s place in the world is guaranteed.
The UK players are in a very precarious situation, especially Vauxhall, so I would suggest there are major issues around flooding the UK market with Chinese EVs, but that’s my guess what’s about to happen nonetheless. Of course Brexit, which I consider the worst economic decision in Brit history, isn’t helping either.
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@BioniqBob Hi, I was just interested whether US negativity around EVs was coming primarily from safety concerns or just fear of change or some kind of anti-China feelings. We have these in Scotland too, but my guess is much less than US. I'd say most Scots are generally positive toward the idea of EVs and the benefits they'll bring, even if there are a few details they still need convincing of.
Also we don't have an auto industry to speak of, so we neither have vested interests nor a powerful lobby resisting change.
For me, US really needs to embrace what is the obvious EV future, whatever you think of Elon Musk, the US should be thanking him for what Tesla is doing, not vilifying him. Without Tesla, the US would be hopelessly adrift in a gas sea, as I reckon Japan is. Scotland once made much of the world's shipping, now we have almost none. Nations can and do lose massive manufacturing capability, it's far from impossible.
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@oscarholman Again I find myself in disagreement. Most people aren’t wealthy and a car is usually their second most expensive purchase, assuming they own a house. Expecting such people, including me, incidentally, to put political principle before their wallets is a big ask, and that’s assuming they share your views on China. Indeed, I expect many might not even be aware their MG or whatever comes from China, or care.
If the Chinese are going to repeat the Japanese experience of the 70s, offering better products at better prices, my guess is they’ll get the same results. Let’s face it, we’re probably all using and buying things made in China all the time already.
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@wolfgangpreier9160 The robotaxi “industry” isn’t even an industry yet, it’s in its early infancy, so I wouldn’t guess where it’ll be in time.
Are you referring to the actual (driverless) vehicles, rather than the service? If so then I suppose it’s possible Tesla might be able to dominate that market with their cybercab, but only for a while. I suspect they wouldn’t be allowed that for long. As soon as that takes off other producers would quickly jump in, assuming they’re not already planning to do so.
In any case, if Tesla, or any other company, manages a temporary monopoly as a reward for being quickest, I wouldn’t be too worried about that. To be frank, I’m not sure why you are?
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@4literv6 I take many of your points, but… firstly, it would be dangerous to regard jobs as only those directly employed by auto makers, how many jobs and businesses are involved in the huge auto supply chain? Secondly, the legacy supply chain is already looking at a difficult future in any case given there will quite simply be fewer of them needed as EV sales increase. The average EV has around 50% of the number of components an ICE has, with an EV battery only having around 1% of the list of components an engine has. All told, around 70% of the much smaller list of components of an EV are different to an ICE.
What does this mean? For me, it’s difficult to foresee anything other than a radical decline in the number of supply chain companies, and jobs, as EV sales increase, with fewer suppliers supplying bigger quantities of often different components.
The US auto industry, as currently constituted, is in danger regardless of government actions.
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@dharley189 Good afternoon. With respect, perhaps it’s because I’m in Europe, I see it from a different perspective. As I say, even if I wasn’t a fan, or even hated them, I’d still be convinced of their inevitability. I’m around your age and I may not see the day when ICE cars (and other ICE vehicles) are collectors items, but it won’t be long after. My kids certainly will.
You mention China, as well you should, since whatever you think of them, it’s undeniable they’ve been planning to dominate the auto world with EVs for the last 20-30 years. Tesla aside, China is miles ahead in that race with BYD as their front runner among many EV makers. As for price and availability for the working person, there are already decent Chinese EVs selling (in China) for low prices $10-$15k, so I don’t think we’ll have long for those to be hitting showrooms in Europe and US. Try as the West will, I doubt we’ll be able to hold back that tide. As Bob said - the times, they are a changin’….
Anyway, nice talking. I expect your weather is far better than mine. Cold, wet and stormy here in Argyll, Scotland.
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