Comments by "rockshot100" (@rockshot100) on "Who Is Alissa Heinerscheid Really? | Analyzing the Alarming Statements of Bud Light Executive" video.

  1. Wow she is nothing but a self-centered, outrageously self-indulgent 40 year old brat. So much so she is unable to function in her own life. This is somebody raised to think they could do no wrong and above reproach. I strongly suspect that she believes she is much more intelligent than she actually is. Wrapped up in ideology rather than reality, she has no common sense. She so misjudged her audience with this over the top offensive rebranding, she ruined a very large corporation. I cannot even imagine the arrogance that she has not a shred of self-doubt. I would think before complete rebranding, she didn't bother to test the concept on an unbiased random person or group to get feedback. She compiled a team that only completely agree with her, and they all were probably afraid to do anything but feed her ego. Now for a profession like hers, that is precisely what you do not want. She should WELCOME negative criticism, that would have saved her job. Who knows why they even hired her, I am sure she has a horrible track record. One of her team at least should have had the insight to question this decision: "Maybe this could be taken the wrong way from our customers?" "Her team" were also probably fired as well. At her age, she will never learn a lesson from this tragic error, she will never reflect on how she went wrong. WHO would hire her now? Has she filed a law suit yet claiming that her dismissal was due to "Anti-Semitism"? Anybody in any creative field must be open to criticism, for one thing, she will never improve.
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