Comments by "Martin Maat" (@MartinMaat) on "My Response To The NONSENSE McKinsey Article On Developer Productivity" video.

I've seen that too. As a supplier you often need to lie to get a foot in the door and outmaneuver your competitor, just to get the work or sell your product (that doesn't exist yet). And customers are asking to be lied to, they want the rosy picture, not the reserved, realistic, conservative story. They want solutions, not more problems. A report like the one discussed here is just another manifestation of that. "New methodology". You feel you have no control? Good news! You CAN be in control after all! And we have just the experts for you to help you with that! See you in ten to twenty years when you figured out it wasn't all it was cracked up to be, we 'll have some other story for you ready by then.
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