Comments by "Mat Broomfield" (@matbroomfield) on "Why People are OBSESSED with Scented Candles" video.

  1. Candle maker here, and ignoring your patronising tone from start to finish, you are misleading and factually wrong on LOTS of the points made throughout this video. Candles should not produce soot if they use the correct wick for the candle size, type of wax, and scent load (the ratio of scent to wax). If they are producing soot, it is likely because the wicks are burning the material too fast. Paraffin is used because it is harder, making it suitable for use in what is known as a "pillar candle," ie, a self supporting candle. Scent throw does NOT mean a candle's ability to hold a scent - it's how well the scent is distributed. Hot scent throw is how well it distributes when lit, cold scent throw is kind of like using the unlit candle as an air freshener or diffuser. Better to have LESS paraffin in a soy blend, than all paraffin. You're completely wrong about beeswax being the only other option. Coconut wax is at least as common, and there are other vegetable blends for scented or coloured wax. In Europe, there are strict labelling regulations that cover the fragrance oils as well as the wax. Candles exploded in popularity during covid, when sales increased 800%. This was partly because many people were staying indoors to enjoy them, and partly because many people were making them as hobbies. You've built a narrative about the entire industry based upon your experiences with a single business. That would be like building your picture of the burger industry based upon McDonalds. Females AND males enjoy scented candles because they create a pleasant ambience. They are absolutely no different to an air freshener in that regard.
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