Comments by "Philip B" (@philipb2134) on "Thoughty2"
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Candy bars are shrinking because the prices are ""sticky". While other items can have price increases passed on, candy bar prices are firmly anchored in the consumer mind, and there is stiff resistance to increases.
That also applies to canned tuna; worse, canned tuna is often used by supermarkets as a loss-leader, which puts additional pressure on prices. The most effective way manufacturers could increase real prices,weres by cutting the packing size. In the tuna business, this is informally known as "the candy bar trick".
'But,' you might protest, 'a can of tuna is a can of tuna, right?' Well, no. Today your familiar can of chunk light tuna in the US is 5 oz. In the late 1980's , it was 6.5 oz, as mandated by law (the corresponding Standard of Identity.) If someone tried to sell you a 5 oz retail can of tuna, there would have been legal hell to pay.
The nominal price hasn't budged, but you're now getting nearly a quarter less in your "can of tuna." Adjust recipes accordingly.
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