Comments by "Stephen Hendricks" (@stephenhendricks103) on "" video.

North America isn't exactly an afterthought for the G90 but it's not the primary market at which Genesis aims the model. It's meant as a budget alternative to "executive" cars from Europe, especially in the Asian market. This has several implications for its design. First, the target market are chauffeured executives and that means the most important seat in the cabin is the passenger side rear seat. It's not meant for spoiled children; it's meant for spoiled executives. And for that reason the rear seat passenger can control the settings of the front seat passenger among other amenities. Second, although the Genesis lacks the prestige of large luxury sedans from brands like MB and BMW, the fact that it can be purchased or leased at a "bargain" rate may well be important to the bean counters in corporations who buy or lease them for their executives. That it's quite a success on that score is demonstrated by the fact that in the first six months the new generation G90 was for sale in Korea the sales of large Mercedes Benz and BMW's dropped by a third.
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