Comments by "Stephen Hendricks" (@stephenhendricks103) on "" video.

For those complaining about the absence of an MT in the Stinger, it's important to understand KIA's overall corporate marketing strategy. They design their vehicles to hit a market "sweet spot" rather than attempt to meet each and every customer's desires by offering numerous options, some of which will sit un-purchased on dealer lots until they're finally sold at deep discounts. When KIA does offer options, they're typically combined into larger "packages" or (more often) defined by trim levels. Options likely to be chosen by, say, fewer than 10% of customers simply don't make the cut. It might not be understood that this approach contains costs not just in terms of the expense of offering relatively unpopular options. It also contains the cost of other vehicles, as well. That's because complicating designs and/or adding separate production lines are sunk costs that must be factored into the cost of every vehicle. Many components in modern vehicles are manufactured by third parties. Reducing the number of components from a third party may well impact the per component price of each. Other manufacturers, especially European premium brands, offer literally pages of individual options ranging from a vast array of colors to features such as satellite radio choices. That approach enables a customer to tailor a vehicle to their specific requirements. But it also adds significantly to the price of vehicles, both those produced with particular options and those without them.
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