Comments by "" (@advancetotabletop5328) on "Why Roller Coasters Are Bad Business" video.
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Should mention that Japan has USA beat with IP-theming. Instead of multi-million dollar theme parks, they have Disney-levels of merchandising, manga-anime-CD tie ins (eg. CD audio dramas, and CDs of songs not in the anime sung by the characters), and fan-created content, from doujinshis (fanmade comics) to cosplay (fans dressing up as anime characters). Anime even has ‘pop up” cafes, where the anime du jour has a temporary cafe with character-based menu items and drinks, with limited edition merchandise you can only get with these menu items. Even that pen-pineapple-pen guy had a cafe themed after him, with, you guessed it, apple and pineapple-based desserts and drinks. Kami bless SoraNews24! (:
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Interestingly, if you know a boomer gamer geek, the last gasp of the collectable card game glut (cf. Magic the Gathering) twenty or so years ago was that new games had to have an IP attached to them to stand out, as the market matured. Eventually, the market was unsustainable, and many game lines died out.
I will say that IP is not new. Marriot‘s Great America, forty years ago, did not need IP to be a popular SF Bay Area park, but adapted the Warner Brothers IP for costume characters, and movie IP for rides (eg. Top Gun).
As for Disneyland, theme (and park cleanliness) was actually more popular than IP. If you took out Fantasyland and the parades, not much of Disneyland was IP-themed (although some Disneyland content, such as Pirates of the Caribbean would later become IPs in themselves).
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