Comments by "Harry Mills" (@harrymills2770) on "ReasonTV" channel.

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  39. Been looking for this to manifest. It may be inevitable, for the same reason(s) there are so many independent content creators competing with legacy media. The independents don't NEED 5 million views to make their nut. When I look at the programming task of creating competing platforms, I see no real barrier holding it back. It seems inevitable. Just look at the functionalities of the dominant platforms, they don't seem that hard to match or beat. Set out to duplicate the functionality of sbnation.com for asynchronous chat. It's proprietary. I wish those platforms had been more aggressive about licensing that chat client to all comers, for a small fee, rather than pursuing legacy-media strategies of sanitizing content and wooing the legacy advertisers. Heck with that. Just a one-man operation hooked up with a good company that checks all the ethical and best-practices checkboxes for the CONTENT creator, rather than the content creator having to sanitize THEIR content to please every single snowflake who might by accident view their content, get offended, and go crying to big brother. Nah. Be a content creator that a few righteous business owners really like, and they'll want to spend a few bucks for product placement and such, and the independent is THRILLed to have a very modest income stream from several (local) vendors. Also, a culture of person-to-person support of content creators, where large numbers of people also contribute small amounts to help support the content they want. The future is best, cheapest connection you can find, and direct support of the stuff you love, whenever you can afford it. Shows won't live or die based on getting MILLIONS of views, but good stuff can be supported for $40 or $50 thousand, total, coming in by 2s and fews, all year long. Throw in some merchandizing, and an individual can make a decent middle-class income by doing their own thing. It's not something you can immediately quit your day job, but if you can put together a half hour of content once or more times per week, and it's good stuff, you can build a following and make money on the side.
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